How do we get them? Give customers a small discount for taking a selfie in your store and posting it on their social media platforms. Impulse products must make your customer feel like they are getting a great deal, align with your brand, and connect with the customer’s emotions. Who can pass by a pop fidget sensory toy without popping and fidgeting? Customers should want to touch and engage with the product.
Avoid boring displays like hanging packages on a plain board with hooks.
Products must catch the eye of your customers. There are a few rules for choosing impulse items to display at your checkout counter if you want to increase your sales. Studies reveal impulse buys account for 80% of purchases, with 87% of shoppers admitting to making buys on the fly. Below are seven retail checkout counter ideas your customers will notice. There are many ways to keep customers happy and distracted while waiting in line at the checkout counter. Occasionally they may look around the store, like when you catch them giving you the evil eye. Read on for retail checkout counter ideas that will grab your customer’s attention.Įver had a day in the boutique when every customer in the store decides to check out at the same time? They stand there, one behind the other, staring directly at you, some a little more intensely than others. Not only is the checkout one of the last impressions your customers will have, but it’s an opportunity to make a sale. The customer checkout experience at a boutique is crucial to the success of your business.
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